10 October 2012

Coca-Cola gives public a chance to redesign their logo

by mtitcomb@redpeakgroup.com

Recently rated top global brand Coca Cola has reached out to designers worldwide to redesign their iconic logo. 

While the beverage giant’s logo hasn’t changed much since it was created in the early 1900s, Coke is teaming up with design hub Blank You Very Much to give creatives from around the world the chance to give the brand a new look.

The winner will see his or her design on a limited edition t-shirt and will receive $5,000 in prize money.  All rights to the design however, will remain with Coke. Visit the contest page to view current submission, official voting begins October 29th.

Tags:
nyc design branding logo campaign coca cola interbrand global brand blank you very much