Posts tagged with: Health
16 October 2013
Longtime peddler of high-fructose corn syrup, 7-11 now serves healthy food in brightly lit, clean stores. Why, you ask? To capture the millennial and female demographics, of course.
The new store layout and signage strategy by Ohio–based WD Partners highlights healthier snacks and freshly made food over microwaveable nachos and sodas.
A vast improvement from the candy saturated, dingy stores of the past. See for yourself.
03 April 2013
While Mayor Bloomberg and other government officials have fought to include calories counters on food products and restaurant fare, early reports have shown that the displays have not dissuaded hungry consumers. Some blame America's consumption culture, however researchers at UNC believe that the average eater doesn't entirely understand calorie counting and needs a real world solution to track their daily intake.
22 October 2012
Bolthouse Carrots has gotten inspired by junk food with their new Shake n’ Bake style treat. In an effort to get attention from teens, the carrot company has decided to go the direction of processed foods with its “Eat Em’ Like Junk Food” campaign. The Bolthouse Shakedown packaging contains ranch seasonings that can be shook to coat the carrots inside. To accompany the new teen-centric product come rowdy pool party ads that feature the snack getting tossed around, much like you would imagine Doritos or a candy bar.