Red Peak’s Senior Strategist Megan Meagher explores the future of Barnes & Noble in the digital age. While the big box company has embraced innovation amidst heavy change with online sales and The Nook, Megan takes a look at the potential power of localization and using community as an tool for growth. Check it out in full here!

 

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23 May 2013

Red Peak field trip

Red Peak escaped the office and headed north to the Storm King Art Center to properly kick off spring. With beautiful weather, bountiful beverages, and the party bus to end all other party buses the RP team took in works by Maya Lin, Thomas Houseago, Mark di Suvero and more. Check out all our wonderful memories here http://on.fb.me/Z3BLBj and possibly plan a trip up north yourself.

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13 May 2013

Finding Vivian Maier

While many credit the NYT's Bill Cunningham and Scott Schuman of The Sartorialist fame as being the founding fathers of street style photography, the most prolific and talented contributer to the movement may have been a nanny from the 1950's. A large cache of undeveloped and unseen images remained buried until 2007 when a Chicago real estate executive and historical hobbyist bought a crate of over 100,000 negatives in a local auction in 2007. The new owner, John Maloof, began to develop the work and through this was able to piece together the artists name- Vivian Maier.

However his initial search to contact Ms. Maier uncovered a Chicago obituary- revealing she had died a year before at age 83. While disappointed that the talented photographer had passed, Mr. Maloof has continued to search for more information on Ms. Maier and is creating a documentary film chronicling his journey. The trailer for 'Finding Vivian Maier' can be viewed here and the film will be released later in 2013.

 

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07 May 2013

The way we used to be

We have gotten used to seeing major tech players like Twitter, Facebook, LinkedIn, and Google on our phones, tablets, desktops and within apps. We swipe, scroll, and even read via eye scan. Does anyone really remember what these websites (if you can even call them that anymore) used to look like? Take a tour back in time and see how far we really have come in the last decade of web design.

 

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In its heyday Paris nightclub Les Bains-Douche played host to raucous parties with the likes of Kate Moss, Andy Warhol, and David Bowie but since the space was condemned due to structural insecurity in 2010 it has sat unused and blocked from the public. However in the past few months, a team of over 50 street artists and a group of photographers to document it all have breathed new life into the nightclub.

The former 19th century municipal bathhouse is scheduled to be demolished in several days but in the meantime the Magda Danysz Gallery has curated "Un Jour, Un Artiste", treating the building as a temporary art gallery. Check out the blog here for daily photos and artist write-ups (in French of course).

 

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The Lisa Sanders Public Relations brand identity has earned Red Peak a place on the 2013 New York Festivals shortlist. The NYF International Advertising Awards are scheduled to take place this Thursday, May 2nd at the New York Public Library with the Red Peak team in attendance. Check out the work and our competition here.

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Red Peak was delighted to join over 700 other guests in support of the 14th Annual Free Arts NYC Auction. The incredible event helps to provide arts education for underprivileged children throughout the five boroughs. The silent and live auctions featured unique pieces from Max Snow, Hugo Guinness, Terry Richardson, KAWS and more. Our team was happy to help concept the design work for the evening and we cannot wait to unveil further collaborations with Free Arts NYC. Click here to see more photos from the night.

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Red Peak's own James Fox has been written up for his presentation "The Key to Brand Success in China" at the 2013 FUSE Conference earlier this month. The Next Big Design takes on James' look at the future of branding in China- check it out below or view the blog posting here.

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23 April 2013

Popuphood

Entrepreneurs in Oakland, California are using abandoned spaces to aid fledgling companies and kickstart an urban revival. Launched by two entrepreneurs in an effort to revitalize Oakland's struggling retail scene, Popuphood is offering free space to local designers, artists, and shopowners. So far the 'small business incubator' has attracted five new storefronts and hopes to continue the fight against urban decay. Check out a trailer for the upcoming Popuphood documentary here.

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DJ and inventor Jun Fujiwara has partnered with Coca-Cola for their latest viral video from the "Open Happiness" campaign. Fujiwara engineered a bottle that when open takes in all nearby sounds and then once bottled again releases a melody from the captured audio. His series of videos 'remix happiness' by creating a twist on the traditional fizz sound from a just-opened bottle and add some fun to everyday audio from the candy store to the skate park to kendo practice. Check them out here.

 

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